Dereham Privacy Policy

1. Information Dereham Collects

Dereham collects and processes several types of personal information, including:

2. How Dereham Uses Your Information

Dereham uses your personal information for the following purposes:

• Dereham Service (Contract Performance):
  • Managing vehicle rental reservations and contracts at our Dereham location. Verifying your identity and confirming you satisfy local rental criteria. Coordinating vehicle pickup and drop-off procedures. Handling payments and administering deposits and incidental charges.
• Dereham Customer Communication (Legitimate Interest/Contract Performance):
  • Sending booking confirmations, reservation updates, and key rental details for bookings in Dereham. Responding to your inquiries and providing customer support for Dereham reservations. Notifying you of changes to our services or rental terms that affect stays in Dereham.
• Dereham Marketing (Consent/Legitimate Interest):
  • Sending promotional offers, newsletters, and service updates from Dereham where you have consented or where Dereham has a legitimate interest. You can opt out at any time.
• Dereham Service Improvement (Legitimate Interest):
  • Analyzing Dereham site usage to refine experience and functionality. Conducting research to improve Dereham's vehicle fleet and services.
• Dereham Compliance (Statutory Obligation):
  • Meeting legal, regulatory and tax obligations relating to Dereham. Detecting and preventing fraud and maintaining the security of our services. Handling disputes and enforcing our terms and conditions.

3. Dereham Information

Dereham may share your personal information with:

• Dereham Providers: Third-party companies that help Dereham deliver its services, such as payment processors, IT support providers, and maintenance services. These providers are required by contract to safeguard your data.

Dereham does not sell your personal information to third parties for marketing purposes.

4. Data Security — Dereham

Dereham implements appropriate technical and organisational measures to protect your personal information against unauthorised access, alteration, disclosure or destruction. These measures include encryption, access controls, secure servers and regular security assessments. That said, no internet transmission or method of electronic storage can be entirely secure, so complete protection cannot be guaranteed.

5. Data Retention for Dereham

Dereham retains your personal information only as long as necessary to fulfill the purposes for which it was collected, including to meet legal, accounting, or reporting requirements. Retention periods vary depending on the type of information and the context of processing.

6. Your Rights in Dereham

Under UK data protection law, residents of Dereham have the following rights:

• Dereham Access Rights: Request a copy of the personal information Dereham holds about you.

To exercise these rights, please contact Dereham using the details below.

7. Cookies and Tracking — Dereham

Dereham's website uses cookies and similar technologies to improve your browsing experience, analyse site traffic, and personalise content. You can manage your cookie preferences through your browser settings.

8. Dereham Updates

Dereham may update this Privacy Policy periodically to reflect changes in our practices or legal requirements. Updates will be posted on this page with a revised Last Updated date. We encourage you to review this policy regularly.

9. Contact Dereham

For questions about this Privacy Policy or Dereham's data practices, please contact us: